Beauty Pie Overview

  • Year Founded
  • 2015

Year Founded

  • Status
  • Private

  • Employees
  • 195

Employees

  • Latest Deal Type
  • Series B

  • Latest Deal Amount
  • $138M

  • Investors
  • 6

Beauty Pie General Information

Description

Operator of an online beauty retailer intended to offer luxury beauty products at a fraction of the cost by cutting out the middlemen. The company's skincare and makeup products include face, cheeks, eyes, lips and skin products sold at factory costs via a membership model, enabling customers to buy a varied range of products at a regular price value.

Contact Information

Ownership Status
Privately Held (backing)
Financing Status
Venture Capital-Backed
Corporate Office
  • 1 Wells Street
  • London W1T 3PQ
  • England, United Kingdom
+44 0808
Primary Industry
Personal Products
Vertical(s)
Corporate Office
  • 1 Wells Street
  • London W1T 3PQ
  • England, United Kingdom
+44 0808

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Beauty Pie Valuation & Funding

Deal Type Date Amount Raised to Date Post-Val Status Stage
3. Later Stage VC (Series B) 10-Aug-2021 $138M Completed Generating Revenue
2. Early Stage VC (Series A) 01-Nov-2019 Completed Generating Revenue
1. Angel (individual) Completed Startup
To view Beauty Pie’s complete valuation and funding history, request access »

Beauty Pie Cap Table

Stock # of Shares
Authorized
Par Value Dividend Rate (%) Original
Issue Price
Liquidation Liquidation
Pref. Multiple
Conversion Price % Owned
Series B
Series A
Seed 2 Preferred 487,550,000 $0.000138 $0.06 $0.06 1x $0.06 11.1%
Seed 1 Preferred 1,582,450,000 $0.000138 $0 $0 1x $0 36.02%
To view Beauty Pie’s complete cap table history, request access »

VC Exit Predictor

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Opportunity Score

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Exit Type

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Beauty Pie Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Operator of an online beauty retailer intended to offer luxury beauty products at a fraction of the cost by cutting out
Personal Products
London, United Kingdom
195 As of 2023

London, United Kingdom
 

New York, NY
 
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Beauty Pie Competitors (5)

One of Beauty Pie’s 5 competitors is Trinny London, a Private Equity-Backed company based in London, United Kingdom.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
Trinny London Private Equity-Backed London, United Kingdom
Glossier Venture Capital-Backed New York, NY
Beautycounter Formerly PE-Backed Santa Monica, CA
ELEMIS Corporate Backed or Acquired Bristol, United Kingdom
Drunk Elephant Formerly VC-backed New York, NY
You’re viewing 5 of 5 competitors. Get the full list »

Beauty Pie Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Beauty Pie Investors (6)

Investor Name Investor Type Holding Investor Since Participating Rounds
Insight Partners Growth/Expansion Minority
Latitude Ventures (London) Venture Capital Minority
Phoenix Court Venture Capital Minority
Balderton Capital Venture Capital Minority
General Catalyst Venture Capital Minority
You’re viewing 5 of 6 investors. Get the full list »

Beauty Pie FAQs

  • When was Beauty Pie founded?

    Beauty Pie was founded in 2015.

  • Where is Beauty Pie headquartered?

    Beauty Pie is headquartered in London, United Kingdom.

  • What is the size of Beauty Pie?

    Beauty Pie has 195 total employees.

  • What industry is Beauty Pie in?

    Beauty Pie’s primary industry is Personal Products.

  • Is Beauty Pie a private or public company?

    Beauty Pie is a Private company.

  • What is the current valuation of Beauty Pie?

    The current valuation of Beauty Pie is .

  • What is Beauty Pie’s current revenue?

    The current revenue for Beauty Pie is .

  • How much funding has Beauty Pie raised over time?

    Beauty Pie has raised $200M.

  • Who are Beauty Pie’s investors?

    Insight Partners, Latitude Ventures (London), Phoenix Court, Balderton Capital, and General Catalyst are 5 of 6 investors who have invested in Beauty Pie.

  • Who are Beauty Pie’s competitors?

    Trinny London, Glossier, Beautycounter, ELEMIS, and Drunk Elephant are competitors of Beauty Pie.

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