Spins Overview

  • Year Founded
  • 1995

Year Founded

  • Status
  • Private

  • Employees
  • 514

Employees

  • Latest Deal Type
  • Debt - Acquisition

  • Financing Rounds
  • 10

  • Investments
  • 14

Spins General Information

Description

Developer of retail consumer analytics software intended to increase the presence and accessibility of natural and better-for-you products in North America. The company's software offers consumer analytics and business intelligence tools to track and analyze retail sales, connect consumers to products, consolidate data from multiple sources as well as gain visibility, enabling the natural products and health and wellness industry to get better insights to fuel growth.

Contact Information

Website
www.spins.com
Ownership Status
Privately Held (backing)
Financing Status
Private Equity-Backed
Corporate Office
  • 311 West Huron Street
  • Suite 900
  • Chicago, IL 60654
  • United States
Primary Industry
Business/Productivity Software
Vertical(s)
SaaS
Corporate Office
  • 311 West Huron Street
  • Suite 900
  • Chicago, IL 60654
  • United States

Spins Timeline

2023202420252026
Financing RoundCaptured Employee CountEstimated Employee Growth

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Spins Valuation & Funding

Deal Type Date Amount Valuation/
EBITDA		 Post-Val Status Debt

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Spins Comparisons

Description
Primary
Industry
HQ Location
Employees
Total Raised
Post Valuation
Last
Financing
Details
Developer of retail consumer analytics software intended to increase the presence and accessibility of natural and bette
Business/Productivity Software
Chicago, IL
514 As of 2025

Manchester, United Kingdom
 

Chicago, IL
 
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Spins Competitors (8)

One of Spins’s 8 competitors is VYPR, a Venture Capital-Backed company based in Manchester, United Kingdom.

Company Name Financing Status Location Employees Total Raised Last Financing Date/Type Last Financing Amount
VYPR Venture Capital-Backed Manchester, United Kingdom
Sourcient (Illinois) Formerly VC-backed Chicago, IL
Mixpanel Venture Capital-Backed San Francisco, CA
Near (Los Angeles) Formerly VC-backed Los Angeles, CA
Amplitude Formerly VC-backed San Francisco, CA
You’re viewing 5 of 8 competitors. Get the full list »

Spins Patents

  • 3

    Total Documents Applications and Grants

  • Total Patents Families

  • 2

    Granted

  • Pending

  • Expiring in next 12 mo

Spins Recent Patent Activity

Publication ID Patent Title Status First Filing Date Technology (CPC) Citations
US-20240221045-A1 Machine learning method for correlating disparate data sets Inactive 30-Dec-2022
US-10217376-B2 Nutritional value of food Active 17-Feb-2015
US-20160240101-A1 Nutritional value of food Active 17-Feb-2015 G09B19/0092

Spins Signals

Growth Rate

Weekly
Growth
Weekly Growth

Size Multiple

Median
Size Multiple

Key Data Points

Similarweb Unique Visitors

Majestic Referring Domains

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Spins Investors

Investor Name Investor Type Holding Investor Since Participating Rounds Contact Info

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Spins Investments & Acquisitions (14)

Spins’s most recent deal was a Buyout/LBO with MikMak. The deal was made on 14-Jan-2026.

Company Name Deal Date Deal Type Deal Size Industry Lead Partner
MikMak 14-Jan-2026 Buyout/LBO Business/Productivity Software
Datasembly 24-Jun-2025 Buyout/LBO Business/Productivity Software
Lucky (Business/Productivity Software) 20-May-2025 Buyout/LBO Business/Productivity Software
Hoodie Analytics 27-Jun-2024 Later Stage VC Business/Productivity Software
The Data Council 31-May-2024 Buyout/LBO IT Consulting and Outsourcing
You’re viewing 5 of 14 investments and acquisitions. Get the full list »

Spins Affiliates

Subsidiaries (6)

Name Industry Location Year Founded
Lucky (Business/Productivity Software) Chicago, IL 2019
Datasembly Tysons, VA 2014
MikMak New York, NY 2014
The Data Council Jacksonville, FL 2014
Destini Global Sherman Oaks, CA 2012
You’re viewing 5 of 6 affiliates. Get the full list.  »

Spins FAQs

  • When was Spins founded?

    Spins was founded in 1995.

  • Where is Spins headquartered?

    Spins is headquartered in Chicago, IL.

  • What is the size of Spins?

    Spins has 514 total employees.

  • What industry is Spins in?

    Spins’s primary industry is Business/Productivity Software.

  • Is Spins a private or public company?

    Spins is a Private company.

  • What is Spins’s current revenue?

    The current revenue for Spins is .

  • How much funding has Spins raised over time?

    Spins has raised $86.2M.

  • Who are Spins’s investors?

    Webster Capital, Company Ventures, General Atlantic, Georgian, and Warburg Pincus have invested in Spins.

  • Who are Spins’s competitors?

    VYPR, Sourcient (Illinois), Mixpanel, Near (Los Angeles), and Amplitude are some of the 8 competitors of Spins.

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