VR/AR

Apple is expected to soon unveil its long-rumored, mixed-reality headset. Venture investors and VR startups think it’s the stabilizing force the vertical needs.

Layoffs and a strategy shift at Magic Leap join Facebook’s big bet in India, travel transactions, and woes at Chuck E. Cheese in our recap of the week.

News that Magic Leap laid off half its staff may sound like a nail in the coffin for augmented reality. But there are signs that demand for AR and virtual reality are growing in a world under stay-at-home orders.

SXSW 2019 was a sensory overload of colorful exhibits, talk of how to put everything on blockchain, how to grow a smoking hot cannabusiness and more.

At SXSW, the theme of how virtual and augmented realities will change every aspect of our lives has been on strong display.

PitchBook’s latest market map surveys VR/AR and mixed reality (MR) global startups that have received the most venture funding, categorized into hardware and software segments and by end-user.

VR experts from Unity, Google and Accenture weigh in on the future of VR tech at CES in Las Vegas.

Corporate acquirers of emerging tech companies know the space pretty well. After all, many of them were the hot new kids on the block once upon a time. These are the top 6 acquirers in the industry.

VR startup Improbable’s $502 million fundraise, which pushes the London-based company into unicorn territory at an estimated valuation of $1 billion, is the largest deal in Europe this year.

VCs appear to be very bullish on VR/AR, pumping close to $2B into the space just last year. Here we take a dive into the up-and-coming industry, analyzing investment, exits, notable startups and more.

Magic Leap, the AR startup known for the secrecy surrounding its flagship product, has acquired the 3D division of Dacuda.

In this PitchBook SoundOff, four of our writers tackle four hot topics in the VC, PE and MA industries, including Pokémon GO’s success, post-Brexit M&A and Uber’s increasingly controversial background.

Pokémon GO has seen marked success since launching in early July. Will its popularity help fuel the rise of a new gaming industry based on augmented reality?

Elon Musk declared last week that he believes we almost certainly live in a computer-generated simulation. This column discusses that opinion in the greater context of how we use technology.

The Oculus Rift headset shipped early this week, marking a potentially huge moment for the virtual reality industry. All eyes in the tech community are on the company and its debut product.

PitchBook has released its inaugural analyst report, a comprehensive look at the virtual reality industry—a market that could be set to explode amid a recent renaissance.

A highlight of some of Facebook’s biggest acquisitions, including Oculus and WhatsApp.